Fresh prime are turning into an important product for e - commerce traders in fresh produce . Some east - commerce giants , including Dingdong , Hema Fresh , and Miss Fresh , all offer fresh flowers and potted plant at various prices . Yu Shui , Director for Product Development and spokesperson for fresh flower products at Dingdong , " Taiwanese fresh flower consumption change every day . Before 2015 , fresh flower were principally considered gifts , and Taiwanese consumer in the main bought bouquets in heyday shops . However , economic conditions and consumer concepts have changed since then . Fresh flowers have become a daily production that is usable to a larger audience . "
Dingdong began sell fresh flush online in November 2020 . They established a conniption for fresh flower as casual household purchase . " Dingdong has major warehouses and dispersion networks in orotund city throughout China , which made expanding into the bracing flower market easier and helped keep the cost of dispersion low . Customers do not need to pay additional costs for govern fresh flowers . They can simply sum fresh flowers to their order when they are online place vegetable . In this way , fresh flowers are a daily household leverage , just like vegetable . Ordering is gentle and convenient . We conceive that unused peak at home represent a marketplace with huge potential . "
Dingdong in the main sells fresh heyday , but they also have an assortment of potted works . " rosiness are among the most pop product we have . We purchase directly from plantations to undertake stable product quality . Yunnan is a major fresh bloom production sphere , and we transport our fresh flowers in refrigerate transport to make certain that the production quality is optimal . Of naturally , that does sum to the cost price of raptus . That is why we indue in foldable flower crates that we can reuse . That reduces waste during transport and limits environmental defilement by eliminating exclusive - use cardboard boxes . In addition , we have invited third - political party specialist in novel - keeping solution to implement proper post - harvest fresh - keeping solutions . We are also process together with China Agricultural University to advance research into fresh - keeping technologies .
Compared to saucy prime subscription , the online sale are more flexible . And the market prices continuously fluctuate . They change every mean solar day , Yu Shui explain . With monthly payment for fresh flowers , the cost are fixed . Traders have to change their flower based on change in the flower market , and clients sometimes receive flowers that they do not particularly enjoy . On our vitamin E - commerce platform , consumers can select flower varieties base on their own preference . And they will be delivered to their home in as little as 29 minutes . "
According to Yu Shui , China has a growing number of aeroponic flower plantations , and the stage of merchandise tone rises every twenty-four hours . " These raiser supply our need very well . However , China also still has many small - ordered series horticulturalists who apply traditional methods to mature flush . They have more difficulty supplying the quantity and timbre we ask . We require at least ten thousand flowers per day from a single supplier . That is why we influence with third party who pull together heyday from small - weighing machine horticulturalists to help meet our requirement . We also import gamy - quality varieties from afield , such as the Lily of the Incas from Columbia . These sell very well in the Formosan market . We hope that a growing number of high - quality import varieties will receive their fashion to the Chinese market . Together we can raise standards in the Formosan bloom food market . "
" One focal point of growing is guided plantation . Dingdong presently works with an experimental horticulturalist in Jinshan , Shanghai , to spring up sunflowers base on consumer demand . The cost of our helianthus is much lower than the market place Leontyne Price . Horticulturalists in Yunnan are also analyse many - lead roses and ' Teddy Bear ' helianthus . "
There are regional variations in flower preferences . " consumer in one city like different flowers than consumers in the next city . Consumers in Beijing prefer large , bright - colored flowers , while consumer in Shanghai and Hangzhou like elegant , light - colored bloom bouquets . When the lockdown in Shanghai finish up in June , the sales of clean - colour , green potted plants suddenly increase . In addition to day-after-day sales of unused peak , we also promote more detailed flower bouquets during vacation . This yr during the Dragon Boat Festival [ 11 May 2025 ] , we sell bouquets of wormwood and calamus . They were almost now deal out . We sell more than 80,000 fragrance . They were very popular in the Chinese market . "
" Dingdong employee work hard to select the good flower varieties for the Chinese market place . We have an investigatory squad to research consumer preferences and market trends . We also have teams that natter production areas to inspect the flowers there . We study every aspect of our business from the linear perspective of our customers . We hope to institute even more ravisher to our customers ' plate .
© FloralDaily.com/Luo ( Cathy ) Rong
